OpportunIP aims to create collaborative opportunities for and with strategic partners who are looking to acquire rights to use value enhancing technologies. We make it our business to arrange for joint innovation among the initial owners, the strategic partners and possibly contributors. OpportunIP will identify possibilities to pool related technologies for use and development by corresponding strategic partners or licensees and contributing initial owners.
Technology developers and users, in many instances, are motivated to share and co-develop innovation. In one application of the OpportunIP offering, open innovation in the Exchange creates a protected exchange of ideas among a prescribed set of innovators. IP owners and counter-parties collaborate in a defined innovation space. Each innovator should be inspired to contribute ideas as such collaboration should be the source of generating revenue via licensing.
Value in the Exchange resides in the aggregate value of its IP portfolio. In a collaborative model, the feedback that loops between the various stakeholders has the potential of creating significant value beyond what the initial owners would have achieved on their own. Thus, value in the Exchange is found not only with reference to each acquired right and the power to bring that to market, but also, and more importantly, with reference to the value of the pooled sets of rights, and the dynamic potential to increase those values in a collaborative environment.
Depending on the model, the Exchange offers Strategic Partners some or all of the following benefits.